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FLUX Digital Experience Platform

FLUX DXP optimizes and personalizes the digital customer experience for online businesses.

Empowered by FLUX’s proprietary digital identification technology, businesses can leverage FLUX DXP to provide the ideal customer experience across all digital touchpoints.

FLUX DXP - Proprietary user segmentation

ID Solution

The FLUX ID is at the base of everything we do.
Each customer’s preferences are tied to a unique ID
which informs decisions about customer experience while maintaining privacy.

Customer accesses
digital touchpoint
Collect data
Assign anonymous user ID
Collect data
Create unique user profile

Communication

FLUX Communication is our central hub for delivering personalized customer experiences.
We communicate with customers the way they want to be communicated with.

CMS

Customer experiences are managed in the FLUX Content Management System,
where content is aligned to each user’s interest in a safe environment.

Data

FLUX Data provides a privacy-protected environment for collecting and processing data across all digital touchpoints.